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Fresh Direct’s Dream Steam – Fresh Direct, the biggest and one of the only successful online grocers, is introducing a new product to change the way people perceive microwave dinners. The Dream Steam, essentially reinvents the very notion of a microwave dinner, allowing consumers to cook a Fresh Direct prepackaged meal by just putting it in the device, adding water and turning on their microwaves. From oh-so-fresh wild salmon cut to order, right at the Fresh Direct warehouse, to pasta carbonara, tv dinners have gone gourmet.  The Dream Steam is bound to become a hot new staple in every urban household.

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